Google Ads campaign
https://example.com/pricing + source google, medium cpc, campaign spring_sale
https://example.com/pricing?utm_source=google&utm_medium=cpc&utm_campaign=spring_sale
UTM Campaign URL Builder
Build clean campaign URLs with source, medium, campaign, term, and content parameters.
Build clean UTM campaign URLs for GA4 reports, Google Ads, newsletters, paid social, and partner placements without editing query parameters by hand.
Runs locally in your browser. Your input is not uploaded.Generated URL
Generated UTM URL will appear here.
This is a builder, not a full analytics validator. Check naming rules in your own GA4 or ad account.
How to use UTM Builder
- Enter the destination URL.
- Fill in source, medium, and campaign. Add term and content when useful.
- Use a preset as a starting point if it matches your channel.
- Generate and copy the campaign URL.
Examples
Copy patterns and edge cases worth checking.
Newsletter link
https://example.com/blog + source newsletter, medium email, campaign monthly_update
https://example.com/blog?utm_source=newsletter&utm_medium=email&utm_campaign=monthly_update
FAQ
Short answers before you paste real data.
Is this a GA4 validator?
No. It builds UTM links and preserves existing query parameters, but it does not connect to GA4 or validate every analytics platform rule.
Which fields are required?
A practical minimum is URL, source, medium, and campaign.
Will existing query parameters be removed?
No. Existing parameters are preserved unless they use the same UTM names you are setting.
Practical guides
Step-by-step notes for getting a reliable result from this tool.
1 min read
How to Build UTM Campaign Links for Google Ads and GA4
Use source, medium, campaign, term, and content without breaking destination URLs or existing query parameters.
1 min readHow to Parse URL Query Parameters
Turn a long URL query string into decoded names and values you can inspect.
1 min readUTM Source, Medium, and Campaign Examples
Practical UTM naming examples for paid search, email, newsletters, and social campaigns.
2 min readHow to Create a QR Code for a URL
Make a scannable QR code for a landing page, campaign URL, menu, form, or event link.
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